Why have web pages?

To some extent, we are probably preaching to the converted. You are likely to be keen about the idea of the web, and sold on the benefits. Before going further, though, it is worth examining exactly why you want to develop web pages, and why they are different from other media. Understanding exactly what you want to achieve from your web pages at this stage will make it more likely that you succeed.

	We are familiar with the printed page and the conventions that surround it. But the web is different. Understanding the Medium of the World Wide Web gives you an introduction.
	Why Hampshire County Council has Hantsweb - some ideas for you to apply in the context of your pages.
	Checklist for your web page.
	Who is your audience? What are their information needs? What language and style will they relate to? How will web pages fit with other elements in your communication strategy? How can you link your web information with other information you produce? Web pages are more dynamic than brochures and press releases and can be kept up to date more effectively. Improving two way communication through email or forms.

	NEXT:Who can create web pages?		Thinking about creating web pages?		Hantsweb Standards
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